“ I have been going to Shobha since 2012 -- as an Indian woman I am fully aware there are less expensive $7 to $10 brows but my experience with many in NYC have been technicians distracted, hurried, unprofessional as heck and not using proper hygiene techniques. I have went to most Shobha locations for eyebrow threading, full body waxing and even laser treatments once they started offering the services. Initially, I use to see one of the OGs Kamala but once she left, Arisa became my main! Arisa is kind, sweet and a true professional. She listens to what you want to achieve and tries her best to mitigate the pain and discomfort that comes with these services. For example, I tend to break out on my brows but because Arisa's threading and waxing technique is gentle and efficient, followed up with cooling rosewater wipes and application of hydrocortisone cream (if requested), my breakouts have been minimal. With Arisa, I have done lasering on multiple body parts, body waxing, full face waxing and threading. I have been loyal to Arisa for many years. Sadly, I am not in NYC anymore but when I do return and have the time, I make sure to swing by to get my brows blessed by her and any other hair removal I need. If Arisa left Shobha and I was still in NYC, bet I would follow her! Love you Arisa! The Soho location is the flagship. Very convenient location between Brooklyn and the rest of the city. Its a large and beautiful space. Staff is always friendly and try their best to get you in. I am very happy that they have an app that you can quickly book and reschedule appointments. Take advantage of their end of the year gift cards when you can purchase a $100 dollar gift card valued at $120. If you refer a friend, you also get 20 off your services. I have taken advantage of that multiple times :).